OmniSynkAI : Ask Omni

Product Designer

15 weeks

OmniSynkAI is a unified order management and AI-driven sales optimization software for multichannel retail. I designed an AI-powered chatbot called Ask Omni, which aims to simplify and answer any questions retailers or customers might have. Ask Omni serves both B2B and B2C needs.


*Please note that due to the current unreleased state of the full chatbot feature, I am unable to demonstrate the complete process.*

What did I do

During my internship on the chatbot team, I collaborated with a senior product designer to address practical conversational e-commerce challenges faced by users and businesses. I utilized my critical product thinking and design expertise to find effective solutions.

My responsibilities included conducting market research, brainstorming potential solutions, utilizing OmniSynkAI’s design system, and presenting detailed prototypes to stakeholders. Additionally, I extended my focus beyond the immediate project scope to balance both business objectives and user needs.

Problems

When designing a chatbot for e-commerce, I needed to account for a wide range of user inquiries and ensure the design addressed all user needs. My focus was on minimizing unnecessary clicks and avoiding redirects to different pages. Users should be able to complete certain tasks directly within the chatbot window.

Key Focus

Designing an AI chatbot for e-commerce involves ensuring the user journey is straightforward and efficient. If the process becomes too complicated, users might abandon it. At the same time, clarity is essential so users understand their actions and feel confident using the chatbot. Our primary goal is to build trust and encourage users to rely on the chatbot for their needs, whether updating automations or retrieving information.

How Did I Solve The Problem?

To address the issue, I conducted in-depth research and asked essential questions to thoroughly understand the task. I took into consideration the requirements of all stakeholders, including users, businesses, and competitors. By applying my critical product thinking and design expertise, I was able to empathize with both buyers and sellers, testing different approaches until I found the most effective solution. I designed intuitive interfaces that reduced unnecessary clicks and avoided information overload, enabling users to complete tasks directly within the chatbot window. I created prototypes, gathered feedback from stakeholders, and continuously refined the designs to ensure they were easy to use and readily adopted.

Chatbot Queries

When designing a chatbot for e-commerce, I needed to account for a wide range of user inquiries and ensure the design addressed all user needs. My focus was on minimizing unnecessary clicks and avoiding redirects to different pages. Users should be able to complete certain tasks directly within the chatbot window.

Some of the queries I’ve worked on

Why is this good for users?

This approach benefits users by making their interactions with the chatbot more seamless and efficient. By minimizing unnecessary clicks and avoiding information overload, users can quickly accomplish their goals without frustration. The intuitive design and direct task completion within the chatbot window enhance the user experience, making it more likely that users will trust and embrace the chatbot.

What did I learned?

Working on conversational design, which directly interacts with users, taught me to consider numerous aspects of the conversations, including maintaining the chatbot's tone. I ensured the conversation tone remained consistent by collaborating closely with the content designer. This experience highlighted the importance of a cohesive and user-friendly dialogue in enhancing user engagement and trust.

To learn more about my experience on this project, please contact me directly at nutchamim@gmail.com

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